This Front Cover can be seen as threatening to most, but for their target audience (Teens of a heavy rock culture) will invite them into buying the magazine.Black and Red is a dominate theme which implies bad and darkness - all things that associate with the heavy rock culture. The title is placed in white to stand out and draw in. Could imply peace, but with the words "Sex, Drugs, Violence" above and "The World's Most Dangerous Band" on the bottom, we see different to this band than 'peace'.
Furthermore, 'Avenged Sevenfold' (the band in the picture) are wielded with foreign objects in a threatening manner. Their facial expressions also convey this threatening message, and seems they are out to get the reader. This can make many feel uncomfortable that aren't part of the heavy-rock culture. People of this kind would idolize it, as it further relates to the music genre.
The logo of 'Kerrang!' magazine is a bold tough font, and has an effect of being shattered to pieces. This shows the toughness of the magazine and its genre and also its rebelliousness and trouble-making of it - some reasons why some teenagers and young adults listen to the music.
Red can be seen as 'danger' and 'warning', yet 'lov
e' and 'passion'. This lightly implys variety and diversity within the magazine. The colour white can be conveyed as 'pure' and 'good'; and is a very modern and fashionable colour but can also be seen as dull if used in wrong places or in great quantity. When both colours mixed together, the red seems to stand out on the white and make notice to specific points and subjects within the front cover. Furthermore, the colours act like a memory trigger, and advertises 'Q' every time you see the colours together.The magazine is targeted at ages 14+, for they do genres from new rock and Indy - for the younger generation - to classic rock - for the older generation.
A San-serif font is used to create a friendly and inviting look for the reader. It also makes the text look less threatening to read for readers with reading difficulties; which is probable at the target audience of lower to middle class. However, the logo of 'Q' is used with a font of elegance, which makes the magazine seem intellectual.
The front cover to this magazine features the lead singer from 'The Killers'. It looks like he's looking out at the magazine to the reader. The pointed finger further shows this, and makes us feel the magazine has come alive.
This is the 'Kerrang!' contents page. The edges of the page are rough and with a 'scratched up' effect. This gives a feel of toughness and informality. Readers of 'Kerrang' - the lovers of heavy-metal music - will relate to these effects by their own attributes. Yet again, a sans serif font is used to show simplicity to the readers, to not intimidate and put people off reading the page.
This a double page spread from 'Kerrang' magazine. The title font is very hard looking; looks like its made from steel, however the title 'Hairy Fairy Tales' contrasts this completely in comedic fashion.
Red and black is a dominate colour theme, implying blood and death - all things in relation to the heavy-rock culture. WOB is used to make the text stand out and make it easier to see and read.
The picture is of all band members facing the camera. This gets the reader more involved and seems the band is looking straight at you. The knight in the centre is pointing straight at the camera making it seem he's out to get us (the reader). Other pictures have been situated around the main image, and have been placed to look like they've just been stuck on. Giving a sort of rebillous and imperfect look to the spread.



